Identity
Alex and ani
collection
Concept for an ALEX AND ANI jewelry collection as well as the visual identity to accompany. The publications include meaning cards and case inserts and could be adapted to social or look books.
Created Summer 2019
Worsted &
Woolen Logo
Logotype for a custom suit business. Named after the worsted and woolen processes used to create fabrics that suits are frequently made of.
Created Fall 2017
Frank Lloyd Wright stationary
Stationary set inspired by the architect, Frank Lloyd Wright. I chose to create a logotype that imitates Wright's buildings. I incorporated lines to mimic architecture sketches and included geometric shapes from his work.
Created Spring 2018
Potato Hill Logos
Logotype and Logo for Potato Hill Bakehouse. These were freelanced for a client that is starting a bakery in the mountains of Tennessee.
Created Fall 2018
Farmers together logo
A logo created during the National Student Advertising Competition to increase Ocean Spray’s philanthropic footprint, connect to the target’s desire for a brand with purpose, and to remain true to the value of sustainability and importance of being grower-owned.
The Farmers Together initiative would provide support to all American farmers and their families in times of hardship. Ocean Spray is able to provide genuine assistance beyond just monetary support to help families get back on their feet.
Created Spring 2018
Student Success center work
Branding created for a conference developed by the Student Success Center at the University of South Carolina. I created these along with many other publications for the SSC office during my time as their marketing intern.
Created Spring 2019
Logo redesign
Redesigned logo for a local day facility for adults with special needs. Additionally created a business card and bus wrap. I chose Hope Bridge for this project after falling in love with what they do while volunteering with them one day. The old logo did not exhibit Hope Bridge's light-hearted, yet professional services. I used the sunflower instead of their previous simple sunshine to really show the growth that can happen in individuals through their services.
Created Spring 2017